The global automotive market in 2025 is an arena of dynamic upheavals, where established titans are cementing positions, but at the same time are subjected to unprecedented pressure from the oncoming electric wave. According to the comprehensive registration data provided by Focus2Move, covering 159 countries for the period January-October, a curious picture of winners, losers and lightning-fast rising stars emerges.
Unsurprisingly, the crown for the most popular car manufacturer remains Toyota Group. With a share of an impressive 12.3% and a stable growth of 3.4%, the Japanese concern demonstrates unshakable. Its strong market performances in Asia (+4.3%) and America (+4.6%), where demand for the brand literally explodes, are particularly noteworthy. It is clear that Toyota continues to be a benchmark for reliability and market instinct.
In second place is Volkswagen Group with a 9.7% market share. Although the overall growth is modest (barely 0.3%), the European giant faces challenges. A significant decline was recorded in Asia (-3.9%), which, however, was skillfully balanced by the strong upward dynamics in Europe (+4%). Overall, the concern seems to be driving on autopilot, although with some wind at the back of the Old Continent.
The top three is closed by Hyundai–Kia. The South Korean conglomerate controls 8% of the global market, reporting growth of 2.3%. The situation is like two sides of a coin: a rapid rise in America (+7.6%) is overshadowed by a contraction in the European market (-2.1%).
The ranking continues with Stellantis, which maintains its place in the top five, albeit with a minimal growth of 0.3%. The dynamics of this concern are the most uneven – a real rollercoaster. While in Asia it achieves an impressive 28% growth, Europe and America report losses (-5.9% and -0.6% respectively).
The Renault-Nissan alliance failed to maintain its positions, falling to fifth place. The overall decline of 2.7% is the result of a remarkable contraction in sales in Asia (-6.3%) and Europe (-1.3%). Unfortunately, this consortium seems to have slowed down.
General Motors (GM) ranks sixth, reporting an overall growth of 3.2%. Despite losing significant share in Europe (a whopping -20%), the US market remains a solid stronghold for GM, delivering 4.5% growth. Ford Group also added 3%, but struggled with huge losses in Asia (-10.2%), which were offset by strong markets in the Americas (+6.7%).
Geely Group is the phenomenon of the ranking. The Chinese concern climbed one position and registered a dizzying overall growth of 31.2%. Performance in Asia is particularly strong, with a 46% increase. Geely is not just growing, but is advancing full force into Tesla's territory in the electric vehicle segment.
Honda Motor (ninth place) reports a decline of 4.7%, caused by a sharp contraction in Asia (-14.1%), although with a partial recovery in America (+7.5%). The top ten is closed by another Chinese giant - BYD, which, although losing one position, shows an overall increase of 1.4%. BYD is an example of market contrasts: record growth in Europe (+343%) and South America (+42%), but a significant decline (-4.7%) in its key Asia.
The electric vehicle (EV) segment continues to grow, with sales jumping by 16.2% in January-October, reaching 16% of the global automotive market. BYD remains the largest EV manufacturer with a 24.5% share, although it reported a loss of 4.4% due to the decline in sales in China.
Tesla takes second place with a 10.9% share, showing a decline of 12.2% - one of the few bad days for the American company.
Geely Group is the real hurricane here: with an increase of a staggering 75.9% and a share of 10.2%, the Chinese concern is on the verge of displacing Tesla from second place. It is particularly strong in Asia, where it crossed the one million EV sales threshold for the first time, demonstrating triple-digit growth.
Best-selling models
Despite the oncoming electrification, the world's best-selling crossover is the Toyota RAV4, which surpassed not only the perennial Toyota Corolla, but also the Tesla Model Y. This fact eloquently shows that the market continues to value the versatility, practicality and affordability of traditional ICE crossovers.
Meanwhile, in the US, the dominance of Ford F-Series pickup trucks is unshakable, which once again emphasizes the passion of Americans for large and powerful cars that are part of the local culture.