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BYD bought the entire shares of the Denza brand from Mercedes

So Denza was transformed from a joint venture into a wholly Chinese brand

Sep 17, 2024 11:15 346

BYD bought the entire shares of the Denza brand from Mercedes  - 1

BYD bought the remaining 10% stake in Denza from Mercedes-Benz, a company founded in 2011 with equal distribution of shares between the parties. Over time, BYD gradually bought back Denza shares, becoming the owner of 90% of the brand's securities by the summer of 2022.

As Denza Motors sold 9,989 vehicles in August 2024 and cumulative sales that year reached 79,894 vehicles, the brand is poised for a transformation to improve its performance. The model line currently includes the Denza N7 and N8 crossovers, the D9 minivan and the newly introduced Denza Z9 business class station wagon.