Today, the deadline for registering political forces with the Central Election Commission for the early elections on April 19 expired. The most anticipated appearance was how Rumen Radev's still unformed formation will appear on the ballot. The coalition of parties that will be used by the one designated by sociologists as the winner is now clear. The official start of the campaign, which has long been going on in social media, is imminent. And all this against the backdrop of a sharply deteriorated international security environment and attempts by the caretaker government to deal with various current problems and replace figures in different levels of power, summarized "Euronews".
The new political project is a new product on the market, and when you have a new product on the market, you have to deal with two simple things – one is to tell what's inside the product, and the second is to package it in a way that people will like it. Radev's soap is packaged horribly, the title is regressively retrograde and it's really crazy. The picture around it causes mass shock. This was said on Euronews PrimeTime by political analyst Diana Damyanova.
The authors probably wanted to depict with the green color that he is a military man, and with the boring font to say that he will put things in order, but the truth is that such a way of serving the product on the political market instantly cuts off the legs of the connection with anyone under 45.
According to Damyanova, the sociological surveys that have been released in recent weeks are more propaganda than sociology.
„These surveys also gave him very serious support among young people. However, to talk to young people, you have to speak their language. Radev, on the one hand, is silent, and on the other hand, he offers a vision and a title that are truly retrograde in the literal sense.
I really haven't seen such a bad political advertisement in the country in the last 30 years. In this sense, I completely understand Desislava Radeva, who somehow distanced herself from him last night in a rather decisive way, because she is still one of us. She is one of the people who works in advertising and communications“, Diana Damyanova also commented.