Bulgaria is a partner country of the ITTF Warsaw International Travel & Tourism Fair /International Travel & Tourism Fair/ which will be held from today 21 to 23 November 2024. in the iconic Palace of Culture and Science in Warsaw, Poland.
Our country will be presented at a modern information stand located on an area of 197 square meters. m., where 20 Bulgarian co-exhibitors will present their high-quality products and services. As a partner country of the exhibition, Bulgaria will also be positioned through a number of marketing activities through an additional branding, digital and email advertising campaign. Wine tastings of Bulgarian wines will be held at our stand, an additional program is planned.
This year's participation of our country in the upcoming event enjoys extremely strong interest, and 20 tourism companies, hotel companies and municipalities will take part in the Bulgarian stand, among which are: “Avatar Tour“ Ltd., “Aurora“ EAD, “Balkan Holidays Services“ EOOD, “E Travels“ EOOD, “LOT-TA“ Ltd., “MPM Hotels” Ltd., Municipality of Varna, Municipality of Dulgopol, Municipality of Sozopol, “Onholidays Bulgaria” EOOD, “S.B. Royal Hotels“ EOOD, “St. St. Konstantin and Elena holding“ AD, “Seve Travel“ Ltd., Sofia Municipality OP Tourism, “Sunny Travel“ EOOD, “Sunshine Holidays” EAD, “Stroytrans 2011“ EOOD, “Tourist Agency Solvex“ EOOD, “Franga“ Ltd. and “Hotel Management Company” Ltd.
During the opening ceremony of the exhibition, the Deputy Minister of Tourism, Irena Georgieva, will address the participants with a welcome speech. The fourth working session of tourism experts between the two countries is also planned. This is a bilateral state format of interaction between line ministries in the sector. Among the main topics will be the upcoming events within the framework of the Polish presidency of the Council of the EU, starting from January 1, 2025, as well as policies to support personnel in tourism.
Poland is one of the most important markets for Bulgaria, which is known to Polish tourists with our seaside resorts and specialized forms of tourism such as religious, cultural and spa tourism. In 2024 The Ministry of Tourism successfully advertises our country on the Polish market with a variety of advertising activities, such as the implemented campaigns on the digital platforms META, Google and eSky, and also with the organization of familiarization trips for media representatives, influencers, bloggers and vloggers. Our country also took part in the international tourist exhibitions International Toursim Trade Show in Wroclaw and the international tourist fair in Zabrze.