Samsung officially launched a new era in mobile technology with the premiere of the Galaxy S26 series, which we told you about in detail. Now, however, we will focus your attention on artificial intelligence and its role in Samsung's new flagship smartphones. If previous attempts with artificial intelligence in smartphones were rather timid experiments and separate tools, the new Galaxy S26, Galaxy S26+ and Galaxy S26 Ultra mark the transition to a fully-fledged digital navigator in our everyday lives.
With the new Korean flagships, the focus is not simply on hardware power, but on the concept of "invisible" technology. The technology giant's vision is for artificial intelligence that pulses constantly in the background, taking over heavy and monotonous tasks so elegantly that the user simply forgets about the existence of complex algorithms. And everything happens with ease, while you focus on the important moments.
The new generation of processors allows Galaxy AI to always stay awake and active. Thanks to the enormous computing power, the system works in real time, ensuring proactive security and lightning-fast reactions without a millisecond of delay. It is in this software intelligence that the real magic of the new Galaxy S26, Galaxy S26+ and Galaxy S26 Ultra lies.
But what does all this actually mean in practice?
The Now Nudge feature is the perfect example of this – it acts as an intuitive digital assistant that senses the context of your day. When you receive a message from a colleague about documents or footage from a recent event, the device automatically prepares the relevant files from the cloud or gallery, ready to send with a single tap. This logic is also carried over to Now Brief, where the system intelligently filters information from mail, wallet and messengers to bring you only the most important information about upcoming flights or reservations, optimizing your schedule without your intervention.
Search has also undergone a radical change
This is happening with the updated Circle to Search with Google feature. Thanks to artificial intelligence, the tool now has the ability to analyze multiple objects simultaneously within a single frame. If you are looking at a photo of a modern interior, artificial intelligence can instantly identify the furniture, the brand of lighting and even the materials used in the decor, providing comprehensive information with just one gesture. All this is complemented by the conversational version of Bixby, with which communication is completely natural – no more need for precisely specified commands, normal human dialogue is enough.
Galaxy AI integration is even deeper in the field of visual content
Here, the 200-megapixel sensor plays a key role, which receives powerful support from AI. Instead of wasting hours on complex edits, you simply describe your idea in words. You can ask Bixby artificial intelligence to “turn a sunny day into a mystical sunset“ or to “clean up the frame of unfamiliar people, restoring the authentic landscape“. The software can even correct details on clothing, and the best thing is that all changes are indestructible and allow you to follow the creative process step by step.
For dynamic professionals, the AI Document Scan tool becomes a top-class portable office
It instantly neutralizes defects such as shadows, paper creases or accidentally caught fingers in the frame, creating perfect PDF documents from physical copies in seconds. In addition, the Ultra model also introduces Privacy Display – a function that, with a single button from the quick menu, makes the screen content invisible to outsiders.
However, the true strength of the Galaxy S26 lies in its adaptability
The artificial intelligence no longer waits to be called, but learns from your work rhythm, anticipating when you will need maximum productivity and when it is time to save energy. This symbiosis between man and machine is so natural that the phone begins to think in sync with your intentions, preventing mistakes and saving time.
In addition, the device's neural networks are trained to recognize your preferences for data and multimedia processing, creating a unique profile for each user. This means that no two Galaxy S26 smartphones will work the same way after a few weeks of use - they transform according to your specific digital fingerprint, becoming a personalized extension of your mind.
In conclusion to all these amazing new things, we will say that artificial intelligence, which until recently we accepted with skepticism due to its inconsistent results, is now an indispensable ally. In the Galaxy S26 series, it is so well integrated that its presence is felt most strongly only when you have to use a device without it. In other words, Samsung was the first to turn technology into something human – intuitive, supportive and, above all, useful.
Within the pre-order campaign until 10.03, users can purchase a model from the Galaxy S26 series with twice the storage space, saving up to €200 / 391.17lv. and get the higher memory for the price of the lower one. (A one-time additional payment of €100 / 195.60 leva is required for the Galaxy S26 Ultra with 1TB of storage.)
The Galaxy S26 series features a unified design language across all models, with common color options including Cobalt Violet, White, Black and Sky Blue as well as online-exclusive Rose Gold and Silver. The smartphones are available at recommended prices starting at €999 for the Galaxy S26, €1249 for the Galaxy S26+ and €1449 for the Galaxy S26 Ultra.
For more information, visit: www.samsung.com/bg/smartphones/galaxy-s26-ultra/buy/