How is political PR done? Diana Damyanova in front of FACTS (VIDEO)

When I worked for PP, we made a team of 3-4 people. To do PR, you have to be able to get the people you work for to say something in the right way. When there is chaos in their heads, chaos comes out of their mouths. It's just that the people it works for need to clarify their theses. PRs are like lawyers, but with this difference that lawyers appear before the court, and we – PR, we are in front of the whole society. In that sense, I have to convince the public that the person they see right now is the best, the best, or at least manages to be good enough to handle something. This is what he announced to Lili Marinkova in the "FACTS" studio. and the show “Conversation“ Diana Damyanova, pr specialist.

“When I left the PP because I went to the Council of Ministers, the reason was that a second unit of public relations was created under Lena Borislavova. They became two centers. So what Kiril Petkov is talking about – for paid analysts, it may have gone through the other center. I have no idea. As a publicist, I have always worked to create, to inform journalists about something to be understood, Damyanova added.

See more from the conversation in the VIDEO.