A representative from the brand's North American office confirmed to CarScoops that the Macan crossover with an internal combustion engine will remain in the lineup "for the foreseeable future" and will be sold together with the electric car of the same name. Thus, Porsche has made it clear that the length of time the petrol and electric Macan will be offered simultaneously will be determined by customer demand and environmental standards.
American journalists suggest that the petrol Porsche Macan will remain in service longer than expected, and even a third restyling version is not ruled out! The fact is that the compact crossover has been produced since 2014, the platform is getting old, and the model is inferior to competitors in terms of interior space. On the other hand, the Macan remains a great option for an active driver and retains its high-quality interior.
With Porsche Taycan sales halved, marketers need to rethink electric car engagement strategy.
The financial director of the German company admitted that customers are "complicating the process of switching to electric traction for the brand". For now, the plan is unchanged at the level of ideology: by 2030, more than 80% of new Porsches should be electric cars, but the market situation may require a revision of the forecast.
In Europe, the petrol Porsche Macan had to be retired early, and it wasn't due to a lack of demand. However, another modernization of the gasoline Cayenne was officially confirmed: the V8 engine will remain in service even after 2030.